Gender Contamination Of The Porsche Brand: A Flawed Presumption
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In early November of last year we read
an article in the Harvard Business Review summarizing a study published by a Harvard researcher that focused on 'gender contamination' of the Porsche brand. After reading the summary, and the study itself, I thought the author couldn't have been more wrong. Opinionated as I am, I asked our newest contributor, Michael Stone, to take a look at it and give me his opinion. What he replied with was one of the more cogent and erudite responses we've had the pleasure of reading in a long time. Read it for yourself and see why we think Porsche has nothing to worry about when it comes to the idea of 'gender contamination' of their brand.
| Jay Leno Explains What Makes The Porsche 911 Reimagined By Singer So Special
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In what has to be the most comprehensive video detailing Singer's work since the Chris Harris Documentary, Jay Leno talks with Rob
Dickinson, Creative Director at Singer, to explain what makes the Singer so special. The video in this post is definitely one of the more detailed I've seen in terms of information and specifics on how Singer does what they do.
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| Related Porsche Blog Posts You'll Enjoy!
Could Red Bull Be Porsche's Title Sponsor For Their 2014 LMP1 Team?
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At this point we've grown accustom to
Porsche's zebra like camouflage on their LMP1 race car. However, we can't help wondering what the final livery will look like and who will sponsor it. Thankfully, we're not alone. It wasn't that long ago that rumors were flying about a possible Martini or Adidas sponsorship. Well now Andy Werner Designs,
an LMP1 dreamer and our favorite designer of liveries yet to come, has mocked up what he thinks a sponsorship by Austrian energy drink maker, Red Bull might look like. While we don't know if that's what a final livery might look like, we don't think he's far off the mark with Red Bull as a potential lead sponsor in 2014. Here's why!
| How Many Porsches Did PCNA Sell In 2013 To Set A New Record?
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If it seems like Porsche Cars North America keeps setting sales records, that's because they do. They seem to report one record only
to break it again the next month, quarter or year. Nothing's different with this latest report. Coming off a record year in 2012, PCNA has once again set a new sales record for the year of 2013. |
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Porsche At The 'Roar before the Rolex 24'; Let The 2014 Racing Season Begin!
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| Driver Profile - Who Is Brendon Hartley?
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He's a Kiwi. He's the embodiment of youthful exuberance. He's a Porsche factory racing driver. In this post FLATSIXES.com's Associate Editor, Bradley Brownell looks into the background of the man who helps round out Porsche's LMP1 driving team and see just what it is about his experience and background that makes him right for Porsche.
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Did You Win One Of The Five Porsche Calendars We Had To Give Away?
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Thanks to all of your for entering our
contest for your chance to win a 2014 'Art in Motion' Calendar from Porsche Driver's Selection. We had over 200 correct entries, but in the end we can only pick 5 winner. As usual, we assigned a number to each of the correct entries and then used a random number generator to pick our five winners. If your name is listed here, please use our contact form to get in touch with us to provide your
full name, mailing address, phone number and email. We'll pass along your info to Porsche Driver's Selection
and they will mail your calendar to you directly. Thanks again for participating and be on the lookout next week for your chance to win a great book from Bentley Publishers.
THE WINNERS:
- Jeff Murphy
- Alan Davis
- Stephen Rowe
- Michael Pantonliano
- Tony Wunderlich
| Porsche Cars Canada Reports December & Full Year Sales
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While smaller
than their counterparts at PCNA in overall Porsche's delivered, Porsche Cars Canada is growing at a fairly significant clip on both a month over month and year over year basis. Like PCNA, PCC delivered a record month in December 2013 and a record year in terms of total Porsche's delivered.
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Watch Jeff Zwart Drive The Famous Porsche Type 953
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When stories started popping up online about a potential 911 'Safari' concept to be shown in Beijing this spring we were quick to dismiss them as far fetched rumors. However, that changed for us this past week when Porsche release this video titled "The Porsche 911's Alter Ego - Rallying & Off-Roading". Watch the video as seven-time Pikes Peak Champion,
Jeff Zwart, attacks Pikes Peak and then drives the Porsche Museum's Paris-Dakar winning Type 953, all the while discussing the "alter ego of the Porsche 911 - Rallying and Off-Roading".
| Dempsey Racing Finalizes Plans For 2014 Season
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As the 2014 sports car racing season gets underway here in the U.S. teams are making final plans and preparations and a lot of it is getting done at the 'Road before the Rolex 24'. This week Dempsey racing made some announcements about their 2014 season including the final driver line-up (there's a Porsche fan favorite being added to the team) and what the schedule will look like for Patrick and the rest of team.
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Is Porsche Planning On Building An Off-Road 'Safari' Version Of The 911?
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Right around the Christmas holiday last week stories started popping up online about a 911 'Safari' concept to be shown at the Beijing Auto Show. I don't know if it was the timing, or the fact that the story seemed so far fetched, but it didn't get a lot of attention. Now, when you take it conjunction with the video Porsche just release about the "Alter Ego" of the 911, we're thinking twice about coincidences. Read our story for more details about this off-road Porsche 911.
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